Basch by Brandon Commercial

barry | shoots, commercials | Thursday, March 11th, 2010

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A few weeks ago, on probably the snowiest day in Toronto this year so far (and hopefully that’ll remain), I shot a commercial for Basch by Brandon a new fashion collection by designer Brandon Dwyer.

We shot in the historic Distellery District in Toronto with model Andi Muise on my 7D package. Mainly shot with the Canon Zooms (16-35mm, 24-70mm and 70-200mm) with some of our interiors on the 85mm 1.2 and 24mm 1.4. Schneider Low Con filters played in front of the lens the whole day. The 30 sec spot will be featured this spring, at Fashion Week in Toronto, as well as other forms of media.

Despite the extremely streamlined crew size, and adverse weather, I think we got some really great looking footage. Thanks to director/producer Sebastian Lyman for bringing me onboard and to my tech team.

Here are some behind the scenes videos I shot with my iphone. My intention is always to shoot lots of BTS stuff, or at least the interesting parts, but it never works out and gets progressively worse as the day goes on…oh well! To make up for it, some of my favorite screen shots! (captured from the h264 rushes and futzed with a little in photoshop)

Lighting, grip and 7D package by barrycheong.com. Additionals by Mike Armstrong. Filters from Image Gear and additional lenses from Headshots.

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The actual shot from the mirror/bathroom setup seen in the clip above. It ended up being a 650 flown in to key instead of a Kino. I find I’m always putting up Kino’s only to swap them out for tungsten heads and some diff. on the doors instead. There’s still a Long 4 raking the back wall and highlighting her a little when she moves.

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The master shot from the dolly setup outdoors.

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Part of a 60fps pass of Andi walking. One of my favorite shots of the day. This was pulled from Final Cut with a quick 3-way color correct. I like the deeper, more red tone of the brick in the master above. Will have to try to match in the final grade.

WFN: “Fishing Happens Here” Commercials

barry | commercials | Monday, December 14th, 2009

I shot some commercials for WFN (World Fishing Network) with Frank Russo and his team over there in early November. Here’s the 1st spot completed. Shot on my Canon 7D. Thanks to my team - Gaffer Misha Petrenko and Key Grip Cliff Ramnauth.

Mazda Commercial Day 3

barry | shoots, commercials | Monday, July 13th, 2009

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Finished the last pickup day for “Test Drive” Mazda spot. Did some interesting car rigging including to our Mazda 3 picture car and to the hood of our chase vehicle to get a shot from behind of the Mazda 3. Nice ride!

Lighting and Grip by barrycheong.com

Mazda Commercial Day 1

barry | shoots, commercials | Monday, July 13th, 2009

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Just got some pictures from Art Director Kevin Konnyu from Day 1 of Mazda. Day 1 we spent mainly inside the dealership shooting around a Mazda 3 for the “Test Drive” spot. I played 2x 1200’s bouncing into a 6×6 frame of white griff and a 575 backlight with Kino’s for close up work.

Lighting and Grip by barrycheong.com and Black Collar Films.

All photographs except top pic by Kevin Konnyu. www.flickr.com/fifth_business

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Lining up a shot with Key Grip Cliff Ramnuth checking out the frame and 1st AC Julia Seidman standing by.

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Director Jerome Kruin (far left) and Erin Mills Mazda sales manager Kuljit (sitting in king’s chair) getting ready for the shot.

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Mazda Commercial

barry | shoots, commercials | Thursday, July 2nd, 2009

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Shot a 2nd day of a commercial for the Erin Mills Mazda dealership. We were originally slated to shoot the commercial over a weekend but weather caused production to call off the first day due to rain so we went back to shoot additional coverage in the parking lot of the dealership.

Turns out it rained this day as well so we still have another 1/2 day! The extra 1/2 day will be shooting some car mount stuff of a Mazda 3 driving around a neighborhood. I’m scheduled to do this sometime in early July.

I shot using an HVX200 with Redrock M2 adapter w/ Nikon glass.

Lighting and Grip by barrycheong.com

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Shooting our lead Sabrina under the convenience of a tent while it was pouring outside. We were framing XCU’s and detail work inside the car so you couldn’t tell.

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Lining up a shot on the M2 rig.

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